
Flip the switch: CEO-first loop: Run the first screen yourself to kill bad fits fast, sell the vision early, and compress the hiring timeline.
Move on A+ candidates—fast: Why high-conviction + speed wins offers, keeps momentum, and signals a decisive culture.
Back-channel like a champ: How to DM past peers, managers, and reports to get the truth you won’t hear in references.
No project, no offer: A 3–5 hour assignment that reveals taste, execution, communication, and ability to follow a brief.
Generalists vs. specialists: Hire Swiss-army generalists early (employees 1–15); add deep specialists once needs are repeatable.
3 questions that expose the truth: Desire (“How did you prep?”), Resilience (personal challenge), and Curiosity (what you nerd out on).
The final gut-check + red flags: Use the “Would I proudly vouch for them company-wide?” rep test—then avoid the 10 classic red flags (flakes, title chasers, no questions, dodging the assignment, and more).
Translated into startup-ready frameworks by Jordan DiPietro, 2x former CEO & growth exec ($0 → $10M scale).
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